Valero
For Valero, a retailer of gasoline via a network of service stations throughout the United States, the Reunion Group designed and implemented a turn-key new credit card program.  The Valero V.I.P. Credit Card has been offered as an upgrade product as part of Valero’s family of credit card offerings, including an array of services and privileges provided by Reunion Group.  Valero has benefited in two ways:  significant income from the annual fee and enhanced loyalty (and therefore spend) from V.I.P. cardholders.

Spiegel
Spiegel (and its affiliated catalog, Newport News) enlisted the Reunion Group to launch the Spiegel V.I.P. Program.  Spiegel customers who upgrade their accounts to Spiegel V.I.P. Customer status receive an array of service features only available to Spiegel V.I.P.’s.  Reunion Group provides the V.I.P. Program and funds all marketing of it, turn-key and at no cost to Spiegel. In the 4 1/2 years since its launch, a penetration of 19% of Spiegel customers has been achieved. The result:  substantial income and increased customer loyalty for Spiegel.

ExxonMobil
The Reunion Group and ExxonMobil have had a relationship spanning 15 years during which several Reunion Group products have been offered to ExxonMobil customers and many millions of dollars have been earned by ExxonMobil ... all at no cost to ExxonMobil.  A variety of direct marketing channels have been employed — all at Reunion Group’s expense, provided turn-key to ExxonMobil.

RBS
The Royal Bank of Scotland operates in the U.S. Using two brands, RBS and Citizens Bank.  Using a variety of direct response marketing strategies, the Reunion Group, in partnership with RBS, has introduced the RBS V.I.P. Program as an upgraded credit card program to both existing RBS customers and as an acquisition vehicle to acquire new customers ... all at no cost or risk to RBS.